Greg Ennis and Sanjay Dholakia discuss the keys to iterating to success in a startup and gives examples from Crowd Factory of the challenges in creating a successful market strategy and getting the most from your customers.


With over a century and a half of venture capital experience and many more years of practice in entrepreneurship, the teaching team and guest lecturers for this student initiated course cover the fundamentals for building a successful company.
While there is no set formula for building a great company, basic principles and general patterns are manifested in the most successful start-ups.

Stanford University: http://www.stanford.edu/
Management Science and Engineering at Stanford: http://www.stanford.edu/dept/MSandE
Stanford University Channel on YouTube: http://www.youtube.com/stanford